Are you still fighting with Canva, dragging elements around, struggling to find the right headline, or brainstorming with a blank screen? If your process feels slow and stagnant, get ready to tremble. While you were busy clicking, something major happened in AI, and it is changing every way we create.
You might have heard something about “Google Gamma AI” as being the new game changer. Let’s clarify that right now: Indeed, Google’s powerful new AI program is called Gamma Ai, and it blows everything away. Gamma.app is actually an independent AI design partner, and is really a big deal in the presentation and document creation space. Both might very well be blowing up old ways of working, as their created outputs are different. This post will primarily address how Google Gamma AI is changing and disrupting your Canva process, and we will briefly touch on how Gamma.app is another strong tool in the changing AI design world.
Why Traditional Canva Workflows Are Holding You Back
Before venturing into the future, let’s reflect on the present (or perhaps the recent past). Canva is a remarkable tool, enabling design for millions. Even with its user-friendly platform, traditional workflows still face roadblocks:
- Manual Tedium: The love for searching for the best stock photo, resizing multiple objects, or painstakingly aligning text boxes pixel by pixel. A lot of time wasted.
- Creative Blocks: Staring at a blank page or template, looking for inspiration for a new social media post or presentation slide can sometimes feel like pulling teeth.
- Inefficient for Scale: If you start with having to build 20 variations of an ad, or you’re creating daily social media content, falling into a rut of manual repetition can be a major setback.
- The “Slow” Feeling: That debilitating feeling that you should be faster, more efficient, more creative, but don’t know what is getting in your way.
Read more : 10 Best Google I/O Announcements That Will Blow Your Mind!
Google “Gamma AI”: Your New Canva Supercharger
Google Gamma AI is not just a chatbot, but a sophisticated, multimodal AI model that understands and generates text, images, audio, and more! For designers, this means Gamma AI can be an unmatched creative partner, making the creative process faster and infusing new ideas right into your creative process.
Here’s how Google Gamma AI is “blowing up” those slow, old Canva habits:
- Feeding the IdeaMachine: Instead of a blank template staring you in the face, just say, “Gamma, brainstorm 10 catchy headlines for a real estate listing,” “Gamma, suggest color palettes for a minimalist blog graphic,” or even “Gamma, give me three different visual concepts for a wellness brand.” Gamma generates a list of exciting ideas for you to work with to get started.
- Feeding your Content and Copywriting: Looking for the right compelling text on your Canva design? Gemini can write social media captions, blog post excerpts, product descriptions, calls-to-action, ad copy, etc., in seconds. You provide context, Gemini provides words – and ready to drop into your Canva layout.
- Smart asset and element prompting: While Gamma doesn’t create academic elements in Canva, what it is able to do is understand what you’re trying to achieve with your design and recommend types of images, icons, or even build out rising details for AI image generation (that you can plug into Canva). Imagine asking, “what sort of visual metaphor works for ‘digital transformation’?” and getting intelligent suggestions.
- Designing Rapidly: Have a draft design in Canva? Share the idea (or some words from the draft) with Gemini and say something like, “Make this headline more urgent,” or “Give me a different voice for this paragraph,” it’s like you have a copy editor and creative director always around.
- “Canvas” in Gemini: Gemini features a function called “Canvas” (which is unconncted to Canva!) where you can write and edit documents or code collaboratively in real-time. This interactive area is perfect for thinking through your design brief, outlining your content, or working through your file’s text before you even open the design application. You can create interesting visuals or generate code outputs to support your possibilities in Canva as well.
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Beyond Google How Gamma.app is Also Disrupting Design (Quick Look)
Although we’re focused on Google Gamma AI, it’s worth mentioning another crazy powerful AI tool that’s changing the way people create visual content and images. It is called Gamma.app.
Gamma.app is a standalone AI-powered platform that helps users create beautiful presentations, documents and web pages quickly, with little design ability. Gamma AI makes use of AI to perform formatting, organizing, and even content creation, allow you to go from a text outline to a polished, scrollable presentation in no time.
How Gamma.app disrupts workflows:
- Instantly Visual: Typically, traditional presentation software like PowerPoint requires you to build slide by slide, but Gamma.app has the ability to literally create a beautiful presentation based on a simple prompt or outline.
- Focus on Content, not Aesthetics: The AI is able to handle the visuals, while you get to focus on your content and your message.
- Dynamic and shareable: Gamma.app creates beautiful, modern and scrollable formats that you can share online. This is refreshing for things like pitches, reports, or web content in a hurry.
Although not part of Google, Gamma.app is an exemplary case of the burgeoning AI revolution that is “blowing up” slow, manual design processes across all platforms.
Why You’re Behind
The bottom line is this: If you aren’t testing out AI tools like Google Gemini AI (and other tools like Gamma.app), you’re already falling behind. Based on what we’re seeing, your competitors are likely getting into the AI tools game, allowing them to benefit in ways like:
- Speed: Creating more content, faster.
- Creativity: Overcoming a creative block by generating ideas through an AI tool.
- Efficiency: Allowing tedious tasks to be done by AI and have that time used to do more strategic high-level work.
- Innovation: Experimenting with design options that have been generated through AI.
The price of inaction is more than just letting go of new functionalities; it’s losing competitiveness, wasting time, and possibly limiting your ability to be creative.
Future of Design
The future of design isn’t about in place of human creativity. It’s about enhancing human creativity. Google Gemini AI or other products are not replacing the creative application of your design skills in Canva but enhancing them. They remove the tedious, inspire the creative, and speed up your design process so you can focus on the more strategic aspects of your work.
So, stop designing slowly. The AI revolution isn’t coming; it’s here. Start exploring Google gamma AI today. Experiment with its capabilities for brainstorming, content generation, and refining your ideas before you even touch a design canvas. Consider how independent tools like Gamma.app can further streamline specific tasks like presentations. The question isn’t if AI will change design, but when you’ll get on board.
How do you plan to integrate Google Gamma AI into your Canva process? Share your thoughts below!